¹Total polyphosphate (Tetrasodium Pyrophosphate，Disodium Pyrophosphate) and Hydrated Silica

²Helps to prevent extrinsic stains For extrinsic stains, in vitro study. Effects may vary across individuals

Give Hope through SGSHARE
T&C

1. Donation amount will be based on sales quantity of product, scanned through modern trade retailers within NielsenIQ’s retail universe as per Toothpaste retail measurement data.
2. Modern trade retailers refer to “NTUC FairPrice”, “Giant”, “Cold Storage”, “Sheng Siong”, “Watsons”, “Guardian”, “Unity”, “7-Eleven”.
3. Program will only cover quantity of sales tracked via NielsenIQ’s retail panel data from May- Aug 2025, as per their monthly data set.
4. As above data is only released 1 month later than scanned, actual donated amount will be done in Oct 2025.
5. Amount of donation will be capped at SGD $4000.
6. For full Terms and Conditions, refer to here